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4 Pages • Essays / Projects • Year: Pre-2021
Excerpt 1:Katherine Rowan on the technical and democratic approaches to risk situations: their appeal, limitations, and rhetorical alternative Excerpt: Currently,research in risk communication emphasises benign "rules" such as "accept and involve the public as a legitimate partner" and "speak clearly and with compassion" (Covello and Allen, 1988). While important, these guidelines are so broad that they offer the practitioner little aid in analysing difficult situations and designing effective approaches to them. Further, these guidelines give practitioners minimal guidance in analysing past communication successes or failures.
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