INFS1602 GROUP ASSIGNMENT A
Table of Contents
EXECUTIVE SUMMARY 2
INTRODUCTION 5
1.0 POTENTIAL TARGET MARKET 6
1.1 SPECIFIC TARGET MARKET 6
1.2 SEEKERS 6
1.3 SOLVERS 6
2.0 FIVE FORCES MODEL 8
2.1 NEW MARKET ENTRANTS 9
2.2 SUBSTITUTE PRODUCTS AND SERVICES 9
2.3 CUSTOMERS 9
2.4 SUPPLIERS 10
3.0 VALUE PROPOSITION 11
3.1 SEEKERS 11
3.2 SOLVERS 11
4.0 EMERGING WEB 2.0 12
5.0 BUSINESS MODEL RECOMMENDATION 13
5.1 BUSINESS MODEL COMPONENT 14
5.1.1 OFFER 15
5.1.2 CUSTOMER RELATIONSHIPS 15
5.1.3 DISTRIBUTION CHANNELS 16
5.1.4 CUSTOMER SEGMENTS 16
5.1.5 KEY ACTIVITIES & KEY RESOURCES 16
5.1.6 PARTNER NETWORK 17
5.1.7 COST STRUCTURE & REVENUE FLOWS 17
5.1.8 COMPONENTS INTERPLAYS 17
REFERENCE LIST 18
OVERVIEW 20
#Luke
#Ruth
#Management
#Economy
#Business
#ValueProposition
#Innocentive
#Marketing
#TwoSidedMarket
8
Found Helpful
23 Pages
Essays / Projects
Year: Pre-2023
#Luke
#Ruth
#Management
#Economy
#Business
#ValueProposition
#Innocentive
#Marketing
#TwoSidedMarket
8
Found Helpful
23 Pages
Essays / Projects
Year: Pre-2023This document is 20 Exchange Credits
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