MKTG20008 - Strategic Marketing

Study Notes and more from students at University of Melbourne

Australia University of Melbourne MKTG20008 - Strategic Marketing


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Strategic Marketing Course Notes

This student studied:
University of Melbourne - MKTG20008 - Strategic Marketing

A comprehensive coverage of the entire course. Includes business scope and the remote environment, critical success fact...

5 Ex Credits

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Leader & Challenger Strategies in Growth market

This student studied:
University of Melbourne - MKTG20008 - Strategic Marketing

Opportunities in Growth Markets Share Maintenance and Facts Marketing Objectives for Share Leaders Five Growth Market...

1 Ex Credit

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Strategic Marketing study notes

This student studied:
University of Melbourne - MKTG20008 - Strategic Marketing

Covers topics including: - Intro - Business Scope and Remote Environment - Near Environment - CFS, Internal Analysis...

5 Ex Credits

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Wilson Tennis Report

This student studied:
University of Melbourne - MKTG20008 - Strategic Marketing

Situational Analysis of Amer Sport's subsidiary, Wilson Sporting Goods, for the particular industry of tennis. This repo...

2 Ex Credits

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