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4 Pages Essays / Projects Year Uploaded: 2022

This report focuses on Altria, a renowned tobacco company, as its focus of analysis. The group has used various methodologies such as the SWOT analysis and VRIO framework to delve deeper into the pain points faced by the company in today's industry. The group then moved on to make use of strategic concepts to propose recommendations on how the organisation can improve itself to stay relevant. Note: Do note that there is a word count/page limit for this report, as implemented by the module professor and thus, may be less than the page limit required by Thinkswap.


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