Analysis of Fossil Group

Founded in 1984 by two brothers - Tom & Kosta Kartsotis in Texas, USA. Fossil has its global presence with offices in more than 300 locations. More than 15000 people are employed with the company world over. Fossil is a leader in clothing, apparel, watches, accessories etc and has a strong worldwide presence. This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only. Browse marketing strategy and 4Ps analysis of more brands similar to Fossil. The Marketing Strategy & Mix section covers 4Ps and 7Ps of more than 800 brands in 2 categories.
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