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Marketing Research of Restaurant and New Product Development
BPMM 3043 - Marketing Analysis and Strategies
14 Pages • Essays / Projects • Year Uploaded: 2022
AIYUN Self-Service Ordering Kiosk System is a machine that helps customers to complete their orders with or without the help of a service provider. This is a new product in our country, and in our country have many quick-service restaurants are using this self-service ordering kiosk because it brings many benefits to the restaurants and customers. For the example when a restaurant is using the self-service ordering kiosk system can help the restaurants to minimize order mistakes and increase the accuracy of orders. TAIYUN Self-Service Ordering Kiosk System was classified as high-tech products as now have many restaurants are planning to introduce this self-ordering kiosk at the restaurants to improve efficiency and sales revenues. So that, Mori Café also has plans to introduce this 13 machine in the restaurant because this self-ordering kiosk has many benefits to them such as can improve efficiency of a restaurant and achieve customer satisfaction with no complaints at the same time. The emergence of the Self-Service Ordering Kiosk System is undoubtedly helping those in the restaurant industry. It is also for this reason, Mori Café is planning to start using this machine because machine can help them to solve many problems such as reduce mistakes when the staffs deliver services to the customer and it also can reduce the time spent for the customer when they place their orders
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