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33 Pages • Essays / Projects • Year Uploaded: 2021
Gucci is an Italian luxury fashion house. It belongs to the French fashion giant Kering group. It was founded by Guccio Gucci in 1921 in Florence, Italy. Macro Bizzarri is the CEO of Gucci. Gucci’s competitors are Chanel, Prada, Dior, Hermes etc. Over the years Gucci has become one of the world’s most influential luxury fashion brands. It is redefining fashion and luxury under the creative direction of Alessandro Michele. An average of 10,253 employees working for Gucci. In 2016 it generated a revenue of € 4,378 million. It gets major chunk of its revenue from western Europe and North America. Leather goods are the most purchased products of the company. Chime for change is Gucci’s global campaign to empower girls and women around the globe. Gucci has its own museum depicting its history by the name of Gucci Museo. Gucci is also playing a part in fighting the climate change. It has launched an environmental program to reduce waste, paper and water in all offices, warehouses and stores.
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