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Samsung Electronics Catch up Strategies Case Study
Page 3/13
Samsung Electronics Catch up Strategies Case Study
Page 3/13
Samsung Electronics Catch up Strategies Case Study
Page 3/13

Samsung Electronics Catch up Strategies Case Study

MGMT2101 - International Business and Multinational Operations

13 Pages University of New South Wales Essay / Project Year Uploaded: 2018

Using the John Mathews (2006) linkage leverage learning (LLL) model examine how Samsung Electronics (SEC) overcame its disadvantages of being a latecomer firm and employed a strategy of catch-up with Japanese television makers to rise as top 5 TV makers in the world. Discuss to what extent Samsung’s model of catch-up resembles the specifications of the LLL model and where it deviates. Also examine to what extent external factors including government support helped SEC.

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